Employees want more than perks and a pay cheque, they are looking for purpose-driven brands that engage their people and communities to do good. With talent having the upper hand in the job market, candidates are seeking proof on issues such as social responsibility, DEI, community investment, ethics, social justice, etc. – organizations can’t be silent regarding their purpose any longer. Employees seek sense of purpose, belonging and being involved in contributing to the greater good through giving, volunteering and positive actions. Learn strategies on how you can power purpose in your organization.   

What you will learn: 

  • Being values-driven and making decisions accordingly 
  • Philanthropy & corporate citizenship 
  • What is the role of the corporation 
  • Intrinsic motivation to join an organization